How unmask reseller company that is involved in research and development.
We understand better what is cosmetic and workshop was created as a product of cosmetic work and Dr. Patties, research chemist and owner of the workshop cosmetics Cosmoproject of Parma.
What workshop cosmetics?
The workshop is cosmetic cosmetics company that designs, leaving the customer (distribution company) aspects of communication, essential nowadays. Building a good product and do not communicate, does not count. Unfortunately, aesthetics professional, communication is rarely used: you often communicate very well and they sell products of medium quality, while those of high-quality and badly communicated and thus are more difficult to sell, because they are not known. An example in terms of communication: advertising is more than 50% of the price of a product sold in perfumery. The professional product often lacks communication to the general public but is still sells for the same price of a perfumery.
What is your opinion, the "sore spot" of professional?
beauticians often suffer from a great lack of information or misinformation worse, by the very companies that base their sales on this form of communication, which I find rather offensive to the beautician. Some companies distributing professional cosmetic product descriptions peppered with false information, to sell the product. This disinformation is then transferred to the beauticians, creating problems that go far beyond the sale of a product (Lack of knowledge of how to use, unwanted side effects).
What is a cosmetic dossier?
The dossier includes a declaration and our product literature and a statement of the buyer. It consists of a final report, contained in the MSDS of all active ingredients and finished products. Indicates the normal conditions of use that protect the beauty, but also the environment, and product processing. The dossier is required, but not everyone knows and everyone knows what it is, even among the companies distributing our customers.
Who is the cosmetic dossier?
As producers prepare the dossier cosmetology. It is owned mostly cosmetic workshop must hand it to the Ministry of Health and, if requested by the competent authorities, they should be delivered within 48 hours of request. The file can also be sold cosmetology workshop cosmetics to third parties, although this happens very rarely (almost never), the purchaser of that file has exactly the same obligations workshop cosmetics from the Ministry of Health the authority referred above.
Who has the formula cosmetics?
The formula is the intellectual property and industrial workshop cosmetics, as it is to do research and development, the workshop will also claimed responsibility and ownership. In the rare cases where third parties are research and development, however, they are the holders of its cosmetic formulas.
What is the technical director?
The technical management was established with the goal that within each company that market products for topical use, there is someone with a degree of scientific and technical knowledge sufficient to carry out the distribution of these products. That's because until recently, anyone who could invent cosmetics. Of course, a figure of this kind has found the Italian industrial system quite unprepared for this was set in motion the mechanism of the consultant, but unfortunately a technical director "part-time" not working well, because its task is to follow the whole chain of the product and could not sign documents without their knowledge.
In Italy, there are unfortunately targeting of technicians responsible and informed. In this way, the cosmetics company can be anyone, hiring a technical director who signs the dossier cosmetic product by taking responsibility instead of the company, without really knowing it. Fortunately, the market itself is responsible for suppressing this phenomenon: the economic crisis reward those who work well, companies that are well-organized. This can happen only for distribution in Italy, because the foreign documents apply much more precise and rigorous.
THE SECRET TO CHOOSING A COSMETIC: ABOUT PRODUCING
What's in that jar?
How to choose a cosmetic? Explain Pies Cosmoproject: "It would be good to try and view the company on the web, see how it is organized for those who produce. This is information that give a precise split of the company: useless only see pretty pictures. We seek to understand the number of employees, as it produces, to understand the production area, as and if it is divided into different fields. Then you can contact the sales representatives of the company, but we need to verify this information. To do this may want to contact an association such as Confestetica. Find out who is behind a brand. We must consider price, quality, communication, service, as active are used because they are especially active ingredients that determine the price of a product. IClient Aestheticians must see the difference the first treatment. The workshops are a few cosmetic properly so called, so you should be very careful and test the products first.
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